Ryan Koble

Hey there,
I'm Ryan Koble

Designer of digital products, marketing, content, and systems for startups and growing teams — bringing clarity to early ideas with rapid prototyping, responsible tech, and thoughtful design practices.

Currently helping startups and growing organizations design and develop their digital products, websites, brands, and marketing assets at Laro Design.

Worked with Entidad on Unmio — a privacy-first CRM for community-based organizations. Helped create the Social Pattern Library for safe social media platforms with the ADL's Center for Technology & Society. For my thesis at CCA I created Tulā as an explorative project of sound-based tools for lifestyle improvement.

Based in Colorado — my days are spent designing, making music, capturing photos, biking in the mountains, trail-running, road-tripping, and practicing yoga.

Resume →

projects ↓

Unmio CRM Web & Mobile App

A privacy-first CRM and engagement platform for community-based organizations and the community members they serve.

CASE STUDY →WEBSITE →

Next project ↓

Community-based organizations, such as worker organizations and non-profits, rely on CRM apps to connect with, engage, and mobilize their members. However, mainstream CRM apps lack accessible service platforms, and they compromise simplicity for a generalized and over-complicated interface. Centrally-stored data in these large-scale CRM platforms also makes user’s data vulnerable to bad actors.

Built with decentralized, digital ID technology, Unmio CRM caters specifically to organizations' teams and their community members who need user privacy seamlessly built into the experience, a shared mobile platform for engaging with services, and a simplified CRM app built for their particular use cases.

Welcome new members to the community

Add new community members with an SMS invite to install Unmio Mobile. Members can verify their identities while storing all information on an ID blockchain – only sharing the minimum information when necessarily requested to access organizations' services.

Deliver services directly to community members

Community members can find organizations' services on the Unmio Mobile platform. When they want to access a service, they can connect with the organization, share the necessary information from their digital ID, and access the service directly from the app.

Bring the community together

Create events, invite community members, and register attendees. Members just scan a QR code with Unmio Mobile and share the minimum information to join events. Attendees are automatically added to a group conversation for follow-up afterwards.

Check in with the community

Post messages and media to your entire community, or chat with individual members. Create and send surveys to groups of members after an event or project. Community members get notified and can easily fill out the survey from Unmio Mobile.

Entidad Maui9 Design System

A design system built for digital ID-equipped CRM apps, utilizing design tokens and variable modes that allow for multi-brand flexibility.

CASE STUDY →

Next project ↓

Entidad is an agency building CRM solutions for community-based organizations. Many of the organizations they serve have common struggles with finding CRM apps that fit their budget and are designed for their uses.

We built the Maui9 Design System to enable rapid building of custom CRM apps for community-based organizations. The design system includes informational components common to all CRM use cases, as well as digital ID components that enable privacy-first interactions. All of the components have been tested in CRM prototypes for a variety of clients.

Built for multiple touchpoints

We created two design system libraries – for web and mobile. The web system has components for an organization's interactions with contacts, and the mobile for a community member's interactions with an organization's services.

Primitives and tokens

Maui9 Design System is built with a comprehensive system of primitive and token variables that are aligned with CSS code, allowing for efficient, global updates to the design system without time-consuming, manual updates to all components.

Multi-brand flexibility

Entidad builds CRM features under the Unmio CRM brand, but also offers white-label solutions for clients that want it customized to their style. We used variable modes that allow for easily plugging in brand colors of a client to customize the app.

Elements and modules

The Maui9 Design System has components separated into elements and modules. After testing different options for nesting components, we determined it was most easily maintainable to divide components between small elements and large modules.

ADL CTS Social Pattern Library

A collection of design patterns and principles for mitigating the spread of online hate and harassment on social platforms.

case study →WEBSITE →

Next project ↓

Social media platforms are driven to develop apps that maximize user engagement, often without regard for the nature of the content.

We developed a library of design patterns and principles aimed at reducing online hate and harassment. This library is showcased on a dedicated website featuring demos and detailed information.

Overview

A brief overview of the library, its purpose, and a few of its design patterns and principles.

All patterns and principles

A gallery of all patterns and principles in the library for browsing and searching.

Topics

A gallery of all patterns and principles tagged with a specific topic.

Individual patterns and principles

Information and demos about each specific pattern or principle.

Tulā App & Soundscapes

A lifestyle-improvement app for building balanced routines using adaptive soundscapes, auditory cues, and journaling.

case study →

Busy lifestyles often cause a blending of activities throughout the day, making it easier to get distracted. Routines can help us stay grounded and focused on our priorities by developing our awareness of what we should be doing in the present moment.

Tulā is an app for designing, practicing, and adapting your routines using adaptive soundscapes and auditory cues to subtly guide you through your day. The goal of Tulā is to help bring more intention and awareness to how you organize the activities of your day.

Create your routine, adapt as you reflect

Build custom routines in the Tulā app by dividing your day into segments of six different modes: Wake, Move, Engage, Focus, Settle, and Sleep. Each mode has its own custom soundscapes to encourage you to shift your energy throughout your routine.